At Sphere Rays we have web design process which helps clients understand role of IT in his/her business. There are numerous steps in the web site design and development process. From gathering initial information, to the creation of your web site, and finally to maintenance to keep your web site up to date and current. Here is the process model.
In this phase we gather as much information from you. The first thing that we do here is ask you to fill our logo Questionnaire and web design Questionnaire. Both the documents have lot of questions regarding your project. Once you answer those Questionnaires we will have basic understanding of what you really need and based on that output we will also look successful web sites in your business area and try to enhance the answers you have provided for our designers so they can create web presence that can top in your business area.
In this phase we plan out Using the information gathered from phase one, here we begin looking at your needs and plan out structure of your project. things like how pages will link to each other and structure of page will be created here.
The structure of links is called sitemap. it's basically like main parts of your web site grouped together. Whereas the structure of your pages is called Wire Frame. wire frame gives you basic idea of how your pages will be structured once it will be completed.
We will try to create wire frames based on site map and other information from client. this details are used for checking usability. We will test how easy it is for user to hover around your web site structure.
Now based on wire frames designer will create design. Design will be based on lots of factors.
i.e. Your users play very important role in Designs. like if your userbase is for young people then it will have color combination and theme which suits that userbase. whereas if you are userbase is some company's then your design will need to be professional.
your logo will also be vital part of design. as page should match your logo. and other factor like your preferences over design i.e you may have preference about vintage design or modern designs
once designer sort out all this information he will create layout based on all this inputs. this will be preview of how site will look after development(basically image file). after that designer will give this layout to you for your feedback on review. if you like the layout it will go for next phase or if you want changes it will go for rivision.
This is the Phase where from layout your real web page is created. here developer will create working page from design layout given by web designer. Here developer needs to have very good knowledge of w3c standards and acessibility standards. because this standards guarantee your website does not break on most of the web browsers as well as your website will be accessible for people with disabilities.
Team of Sphere Rays always tries to create SEO (search engine optimization) friendly website so you can get maximum exposure to search engines. This is the part which should be absolutely right because it's the part which is core for your SEO techniques. We use W3C Recommended elements with your visual design so search engines can get maximum out of your site directly from xhtml and your web pages rank higher than other web pages.
once developers have final verdict on all the things on your website it will be time for testing. Here many tests are carried out like how your site looks on diffrent browsers. how users feel about usability of your site. also if you have forms in your website it will be tested for both security and accuracy of data. Developers take notes on those issues.
after that developers will fix all potential problems found during testing. once it is tested finally it will be given to client for testing. if client approves for it then it will be ready for launching.
after that we will save all your files into your web server and one more test will be taken to ensure its working on live version.
Hurray your site is launched to public now.
This is the point where most of good websites fall into dark background of failure due to old content or due to no content. Search engines don't rank web pages higher than your competition because your competitors who rank high either will have very strong content or very old reputation considering domain age and there are lots of factors for ranking higher in search engine. At sphere rays we have studied internally how search engines rank pages. We have learned Algorithms that is used by search engines to rank pages in web cloud. We use this knowledge to rank your website higher than other websites.
For many businesses it's the most essential thing to rank higher on search engines like Google + yahoo + msn live (BING). Here at sphere rays we have special procedure after site launch. We always try to add fresh content using things like blog + RSS feeds. And to rank it higher in compare to your competition we do directory submission + link building campaigns as well as add constantly good content so you can get more exposure to search engines. We don't use black hat techniques to make your site popular in search engines but we use the natural way of what search engines like. Black hat techniques can gain you top rankings in few weeks but if search engines found that way your sites will be blocked by search engines for few years for sure. That is why we use natural way to make your site popular this way is bit longer than normal but it gives you good rankings and for longer durations.
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